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Thursday, 30 December 2010


Chloe Sevigny
We love this crowned 'it-girl''s style, her quirky take to her red carpet looks is always appreciated by the Raw Edge Team. A definite style icon, shh dont tell her, she prefers being credited for her acting rather than her outfit! 

Olivia Palermo
Effortless chic personified. Olivia's tailored, polished, upper east side look has made this young lady a force to be reckoned with this year. 

Solange Knowles
Love her 'retro soul' look! If only we could all look this great standing behind some decks!

Blake Lively
The 'Freak'um dress' Queen always looks amazing both on and off screen!

We appreciate this young lady's style evolution, her brave move away from the shouldered pads & studs to a more grown & sexy look. Additionally we actually like her red goldilocks! 

Alexa Chung
Obvious choice we hear you say, but she continues to lead in the style stakes. Alexa can never get it wrong in our eyes, we even congratulate her for this controversial outfit choice (above) at this year's Met Ball. 

Michelle Obama
This first lady is a true fashion icon. The Raw Edge Team need to look this great in the future!

Thursday, 23 December 2010

The Raw Edge Team Loves... Willow Smith

Willow Smith in particular's first single, 'Whip my hair'  has been on heavy rotation at the REB Headquaters.  From her outfits at her brother's premiers to her fashion week ensemble's this young girl is not only the next big thing within the music industry but also an emerging style icon. We LOVE her style, a true testament to her youth whilst playfully challenging on trend looks, we hope all 10 year olds follow suit. Check out behind the scenes at her Sunday Time's shoot!

From such great parents what more can we we expect from their offspring. We will certainly be ''Keeping up with [the Smiths]''. Team Willow!!

Sunday, 19 December 2010


First Blake Lively rumoured to be the new face of Chanel and now Leighton Meester has been announced the new face of Missoni, there is no stopping these Gossip Girls. Their show stopping looks and their on and off screen style is taking them to new heights within the industry. Here at the Raw Edge Team we couldnt be happier for them! Keep up the good work girls.

XOXO (we couldn't resist!!)

Blake Lively rumoured for Chanel !! Go Gossip Girls!!

Tuesday, 7 December 2010

The Raw Edge Team Loves... Rebecca Ferguson

Our favourite to win this year's 'controversial' X- Factor, is Rebecca Ferguson, the young mother from Liverpool, with a vulnerable soulful and spell bounding voice. Not only do we admire her vocal brilliance, the Raw Edge Team love her style choices! From week to week she graces the stage in on trend feminine pieces, and boy does she know how to rock her trademark updo well!

Check out some of our favourite looks below...

Roberto Cavalli
Rebecca Ferguson Is Bang On Trend Wearing A Roberto Cavalli Leopard Print Dress On The X Factor 2010

Vintage Ossie Clark wide leg trousers & matching red top
Rebecca Ferguson Lights Up The Stage In Red Vintage Ossie Clark Wide Legged Trousers And A Matching Tie Front Blouse On X Factor 2010

Rebecca Ferguson Wears An Oversized Red Bow In Her Hair On The X Factor 2010

British Fashion Awards 2010

The British Fashion Awards 2010 took place last night, check out some of our favourite winners below, all very well deserving.

Naomi Campbell- Special Recognition Award

Alexa Chung - British Style Award
British Fashion Awards, The Savoy, London, Britain - 07 Dec 2010

Mulberry -Designer Brand Award

Lara Stone - Model of the Year

Lee Alexandra Mcqueen - Outstanding Achievement in Fashion Design
Click link for first look at Nick Knight's tribute film in honour of Lee Mcqueen's BFA award :

Nicholas Kirkwood - Accessory Designer of the Year

Phoebe Philo for Celine- Designer of the Year
British Fashion Awards 2010

Burberry- Digital Innovation Award

Wednesday, 24 November 2010

Its a Royal Affair: Kate Middleton -New Style Icon

So last week, the British Media & arguably the nation has fallen back in love with the Royals, following Prince William & Kate Middleton's Wedding announcement. A true fairy tale of university sweethearts which the British public where quick to embrace. The Raw Edge Team wish them good luck and are especially intrigued with whether Kate Middleton will be the next nations style icon. The future royal appeared in a Issa dress ( Brazilian born designer based in the UK who has dressed the likes of Miss Campbell & Madonna) for the official interview post-wedding announcement.
Kate Middleton
So will Kate wear her favourite designer of the moment 'Issa' for the big royal wedding?
Daniella Helayel

Fashion publications have since got 'Kate Fever'. Additionally, the famous sheer dress Kate wore at a university fashion show is estimated to be worth 200k! Charlotte Todd the dress designer (fashion student) has vowed never to sell the dress. We wish we Kate had worn one of our pieces!!
Kate has truly become an overnight style icon.




STYLE REPORT: American Music Awards 2010

This show may have got a record number of low viewers this year, however the stars were out in full force in their best clobber; an array of outfits across the board. Here where a few show stopping looks...

Tuesday, 16 November 2010

Last Night in London Town: Ryan Leslie Gig

The Raw Edge Team can never turn down a good event and yesterday was no exception to that rule. With wedges and fake lashes in tow members of the Raw Edge team and pals headed on down to Fabric despite the freezing cold weather to go and watch the gifted Ryan Leslie perform. It was my third time to see Mr Ryan Leslie take to the stage and it was most definitely third time lucky. He shut it down! Performing outstandingly, jumping from instrument to instrument, connecting with both his live band and the audience and even shedding a tear on stage for the love London showed him- one couldn’t help but appreciate what this guy is about.

Multi-talented Ryan who is a producer, rapper, singer and self-proclaimed “social media entrepreneur” wowed the audience with performances from his latest album and other tracks such as the popular songs ‘Addiction’, ‘Diamond Girl’ and more. My personal favourites of the night have to be ‘Valentine’ and‘Something that I Like.’ Now I really feel that Ryan Leslie deserves way more props for the talent he poses (hence why I no longer have a voice, I was singing, no bellowing out lyrics all night!) So the Raw Edge Team had to shout him out because here at Raw Edge Boutique we appreciate great art when we see it. Check out videos and pictures from the night out below. Enjoy!

Contributor: Ngozi Kemjika ( Raw Edge Team: Media Correspondent)

Friday, 12 November 2010

Support the Cause: Save the Children Killer Heels Auction

As you know the party season is just around the corner, and we are sure your preparing your shoe collection to match your show stopping party pieces. Why not 'kick off this year’s party season by bagging yourself a pair of cool killer heels in Save the Children's "Killer Heels to Kick out Killer Diseases" auction.'

Save The Children are auctioning off shoes from donations from the likes of Monolo Blahnik, Alexander McQueen, Sienna Miller, Samantha Cameron and Sophie Ellis-Bextor; to raise money to stop millions of children worldwide from dying from preventable diseases including pneumonia, malaria, diarrhoea and measles.

Auction starts TODAY, 12 November until 10 December! To participate in the auction visit

You can also donate any of your unwanted shoes to Save the Children stores around the UK.


The Raw Edge Team Loves....Victoria's Secret Fashion Show 2010

The Raw Edge Team always look forward to the Victoria's Secret Fashion Show every year! This year was certainly not a disappointment. The artistry involved in the lingerie pieces and the craftsmanship in the famous VS ''wings'' were as impressive as always! Great to see some of our favourites; Adriana Lima, Chanel Iman, Rosie Huntington, Jessica Stam... strutting down the runway. Absolutely loved it! Check out some of the amazing outfits below:

The girls look too fantastic!! Victoria's Secret, the UK desperately awaits your arrival....

Saturday, 6 November 2010

Raw Edge Boutique's Designers of the Month

Every month the Raw Edge Team brings forth different collections from rising independent designers. This month Raw Edge Boutique's Designer Shop features Kharise Francis, The Little Magpie and Jacqstar London collections.

Kharise Francis:
The Collection itself is inspired by the designers admiration of the female form at its rawest. Taking the silhouette back to what nature intended, but with a cheeky attitude that 'says I am the daughter of cave woman and I like it'. Pieces include this seasons hottest trends, a mixture of leopard print pieces, and lace LBD's what more can you ask for this party season.

Jacqstar London:
Jacqstar's regiments collections, originally inspired by this seasons military trend. Channels the universal perception of service wear, the collection is based around an army brigade. Each piece depicts the different personalities in a designated regiment

The Little Magpie:

The brilliance behind The Little Magpie's collection draws her inspiration from many areas including art deco, the 20s, Native American and vintage costume. This collection is full of timeless statement piece, hand crafted from real leather. Truly authentic.

Friday, 5 November 2010

Best Dressed Woman of the Year by Harpers Bazaar : Carey Mulligan

English Actress, Carey Muligan, best known for her work in the recent 'Pride & Prejudice' alongside Keira Knightley and her role alongside her ex- Shia LeBeouf in the recent 'Wall Street' blockbuster has scooped Harpers Bazaar's''Best dressed Woman of the Year'' title, beating favourites Victoria Beckham , Kate Moss. Others listed included Alexa Chung, Stella Mc Carteny and Shingai Shoniwa of The Noisettes.
The Raw Edge Team fell in love with the startlet after watching her performance in 'An Education' where she played a love struck teenager in the 1960s, looking that good in a beehive takes serious skill! Ever since we have been smitten with her effortless red carpet chic, created by her soft pixie crop teamed with classic designer pieces. Well deserved Mulligan!

The Raw Edge Team Loves....Lanvin for H&M we don't regularly discuss the activity of other fashion retail outlets, but The Raw Edge Team has to show appreciation where its needed. Lanvin's collection for H&M may be one of the best collaborations yet, capturing Lanvin's landmark brightly crafted pieces at affordable prices. Perfect we say! We've got our eyes on a few dresses and a particular skirt!! Check out the promotional video below, we will definitely be first in line on the launch later this November.

''I want Lanvin not flowers''

Wednesday, 27 October 2010


So we know you have been patiently waiting for our AW Launch...The Raw Edge Team are proud to announce....


You will be be able to shop at Raw Edge Boutique on SUNDAY 31 OCTOBER 2010 from 6PM!!! We hope you are excited as we are!!!

In the meantime check out the video below to see what exactly the Raw Edge Team has been up to over the past year! Enjoy!

Saturday, 23 October 2010

Behind the scenes of REB's AW Party Wear shoot

Britain's Next Top Model Live Show Report

The Raw Edge Team had a fantastic time at BNTM Live's Press day on Friday 22 October. Meeting the lovely ladies from BNTM Season 6 at the opening of the event was truly a delight. The girls looked even better in person! Presenter Emma Willis and Judge/ex-model Charley Speed assisted the girls with the unveiling of the event.Winner, Tiffany looked fantastic with her new brunette crop as did our faves from the show runner ups Alisha, Joy and Charlotte!!

The BNTM Catwalk show was truly a show, models from season 6 took to the runway, accompanied by dancers and an outstanding performance from rising singer Jessie J, who blew us away, with her unique style & out of this world vocal range!! Look out for her, definite one to watch! Diana Vickers also impressed us with her performance of her latest single as well as her new look. Check out our footage of the event below:

And of course fashionistas and fans of the show were out in full force on Friday and of course showcasing this year's AW trends; camel everywhere, hiking boots, aviator jackets, red everything, lace and sheer pieces... everyone seemed to have got the memo this AW!!Here are some fans we just had to stop and appreciate!
All in all BNTM Live was a great event, magnificent catwalk show, live performances and the opportunity to shop...sounds right up our ally!! We only wish Elle Macpherson made an appearance!! We were happy to see the girls though and we do wish them all luck in the future!!

Thursday, 21 October 2010

TREND ALERT: AW Party Wear !!!

It's that time of the year again! Yes, you guessed it! Good, old, freezing cold British winter. The clocks are going back, dark nights will last forever and the steam from our mouths will be the only warmth our hands will receive. *Sigh*. Well don't feel too down, Raw Edge Boutique to the rescue!

Here at REB we believe that life ought to be your runway come Spring, Summer, or Winter. That's why we've come up with a compilation of all our favourite Winter party wear trends so you can look great whatever the weather! Who ever said the cold wasn't fun?

If you want to be the light that shines in our coldest months pay close attention. This list is guaranteed to take your Winter blues away!

Balmain AW10

The 'LRD'
Victoria Beckham AW10

Celine AW10


And if that's not enough for you listen to this, just between me and you! Rumour has it that REB will be launching their Party Wear Shop ahead of the Christmas party period. How exciting. I thought I'd let you know here first so you can get ready to party in style this season. This year, with our help at hand Santa will most definitely be making YOU the first visitor on his list! Stay tuned for further updates on this. Coming soon!

Contributor: Ngozi Kemjika (The Raw Edge Team)

Tuesday, 19 October 2010

Catwalk to the High Street

Seems like ages away since AW10 looks graced the catwalks, but now we are actually in AW10, I thought I would recap some of the catwalk trends taking the British high street by storm!

Many of us know the most common trends this autumn winter, but the majority take little notice of what’s down below...the hiking boot of course. From the the laced, over the ankle version that can climb any escalator to the second floor in Selfridges to the Erdem style, elegant boots that could be worn with a silk evening dress. I guess Beyonce wanted to get a head start on this trend from Alexander McQueen S/S10.

By now, you know all about the season’s favourite colour- camel and winter’s most important garment-the coat, (if not errr what duffle coat have you been hiding under?). A/W10 has seen CHLOE at its best with this colour trend; which has been a ‘hit and buy’ success across the high street. Take note of the layering seen on models Iselin Steiro and all things camel on IMG model Ajak Deng.

The Aviator Jacket as seen on BURBERRY PORSUM and PHILLIP LIM's AW runways, sold out in thousands of shops as soon as it became public. Some girls didn’t know it was a big trend; they saw others with it on and decided to follow suit ( a nation of walking mannequins). Just to let you know the jacket also comes in brown shades and if the Aviator is not for you, you can try this seasons hot cape trend, I assure you, you can’t go wrong with the cape!

PRADA also showed us all how to look lady-like in knitwear and mid length skirts modelled by a plus size model Doutzen Kroes and ‘industry’ curvy model Lara Stone. I also loved the warm cable knits at CHLOE and fitted and printed jumpers-GIVENCHY by RICCARDO TISCI.

Sunday, 17 October 2010


Now we couldn't help but notice the red hair trend taking over the nation. Here at The Raw Edge Team we have always supported the red hair movement so we were happy to see so many others embracing it literally, from Violet to copper tone reds we love them all!Our AW Lookbook definitely showcases our support for the cause!!

Brilliant compliment to this year's AW looks or just simply an excellent way to stand out from the crowd. We say good for almost everyone involved!! Even Cheryl Cole & Rihanna have joined in with the fun! Check out below a few of our favourite red heads!!
Nicola Roberts front row @ Topshop Unique SS11 show

Florence Welch @ VMAs 2010